Sterling Insurance Group sponsors Michigan CPA conference, leads course on Employee Benefit Captives

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June 28, 2018
NOVI, Mich. - Sterling Insurance Group – a Top 200 Insurance Firm out of 37,000 nationwide – was proud to be a sponsor of this year's Management Information & Business Show, hosted by the Association of Michigan CPAs (MICPA). 

The 2-day event is MICPA’s largest of the year, and typically draws in over 1,000 CPAs from across the state. This year’s theme was Bright Ideas Illuminate.

“Sterling Insurance Group was proud to be a Silver Level sponsor of this event,” said Principal and Founder of Sterling Insurance Group, Joe Haney.

Additionally, Sterling Insurance Group, along with Pareto Captive Services, led and informative course for guests focused on Employee Benefit Captives. The session, titled Turning Risk & Premiums into Profit, was led by Sterling Insurance Group’s own Vice President, Paul Mattes, and Regional Vice President at Pareto Captive Services, Justin Cifra.

Together, the pair took a deep dive into the “broken health care system,” even pointing out that the average time a patient will spend with their primary care doctors is 7 minutes.

“Employee Benefits Captives aid in reducing costs and risk in the insurance and healthcare space for employers,” said Cifra. “We help companies become self-insured and build a multi-year strategic plan. The captive limits bumps along the way, and simply acts a shock absorber.”

The event was hosted at the Suburban Collection Showplace in Novi, Michigan.

See photos from the event here.

Interested in learning more about Employee Benefits Captives? Reach out Joan Giffels at Sterling Insurance Group to set up a custom presentation for your business:
  • Joan Giffels, Marketing Manager
  • (586) 685-0137
Since its inception in 1996, Sterling has been one of the fastest growing independent insurance agencies in the country. Sterling Insurance Group – which is a Top 200 Firm out of 37,000 nationwide – is a full-service brokerage in Sterling Heights and now Detroit with more than 100 employees and over $350M in projected premiums. We’re your resource for Outsourced Risk Management, Business Insurance, Personal Insurance and Employee Benefits. Sterling Insurance Group has relationships with more than 100 national insurance carriers to provide clients instant access to the most competitive insurance markets in the business.

Sterling has been honored to receive distinguished awards for our sales leadership and customer service. The Detroit Free Press has named Sterling one of the Top Work Places from 2012-2016, and Sterling was voted a Crain’s Detroit Cool Place to Work by its employees in 2017.
Learn more at
Stay up-to-date on Sterling happenings! Connect with us on:
Joan Giffels, Marketing Manager, (586) 685-0137


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